Behavioral sciences (Basel, Switzerland)
The Impact of Societal Ageing on Individual Consumers' Insurance Purchase Intentions: A Review and Research Agenda.
Mohd Hafizuddin-Syah Bangaan Abdullah, Zhangwei Zheng, Hafizah Omar Zaki, Qin Lingda Tan
Published: 202610.3390/bs16010143
Abstract
This study examines how societal ageing influences insurance purchasing intentions, addressing the prevailing emphasis on elderly consumers and the limited conceptual integration of ageing within existing behavioural models. Following the Preferred R…
Preview only. Read the full abstract at the source