Otology & neurotology : official publication of the American Otological Society, American Neurotology Society [and] European Academy of Otology and NeurotologyHearing AidsHumansCross-Sectional StudiesUnited States Food and Drug AdministrationMarketing
Marketing Practices and Information Quality for Over-the-counter (OTC) Hearing Aids on Amazon.com.
Kylie Conway, Megan Knoetze, De Wet Swanepoel, Anu Sharma, Ashley Nassiri, Vinaya Manchaiah
Published: 202610.1097/MAO.0000000000004767
Abstract
INTRODUCTION: Over-the-counter (OTC) hearing aids have become increasingly accessible, yet limited information exists regarding their online listings and marketing practices. This study evaluated cost, satisfaction ratings, review, volume, readabilit…
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