Health communication
The Devil is in the Details: Exploring the Impact of Risk Behavior Detail (RBD) in Health Messages Targeting Cannabis-Impaired Driving.
Hadar Eliash-Fizik, Nehama Lewis, Sharon R Sznitman
Published: 202610.1080/10410236.2025.2610730
Abstract
This study investigates how risk behavior detail (RBD) in health messages affects intentions to drive under the influence of cannabis (DUIC). Based on research on cue reactivity and observational learning, we test whether messages with detailed infor…
Preview only. Read the full abstract at the source